Media & Interviews
Over the years I have taken part in interviews and discussions about Casino2k, SEO, iGaming and the evolution of my professional role.
I collect them here in chronological order.
2010 — GPWA Times, Affiliate Interview Series
GPWA Times — Issue 13, June 2010
This is the first industry interview I remember giving, and today it is no longer easy to find online.
At the time, Casino2k was still a young project and I was working directly on SEO, affiliate marketing and development.
The interview covers my entry into the industry, scams involving gaming systems, ethics in affiliate marketing and Casino2k’s SEO.
It also provides an interesting snapshot of the industry in 2010, when regulation, working tools and search engines were very different from today.
Read the original interview in PDF →
2021 — SiGMA / Affiliate Grand Slam
“The key for success is working with the right people in the right mood”
In January 2021, SiGMA interviewed me as co-founder of Casino2k as part of the Affiliate Grand Slam series.
We discussed the origins of Casino2k, the Italian market, SEO, content and differentiation among affiliates.
Read the interview on SiGMA →
2024 — CasinoBeats
“Affiliate forums can raise the bar for user engagement”
In November 2024, I spoke with CasinoBeats about the evolution of Casino2k and the Italian market.
The interview focuses extensively on the community and forum, as well as changes in the market and in search engines.
We also discussed SEO, regulation and Casino2k’s approach to its users.
Read the interview on CasinoBeats →
2025 — Evoplay
“Italy’s iGaming market: a provider–affiliate perspective in 2025”
In September 2025, Evoplay invited me, Salvatore Martorana and Stefano Franceschetti to discuss the Italian market from the perspectives of providers and affiliates.
The discussion covers the Italian audience, products, localisation and the relationship between providers and affiliates.
We also talked about direct communication between providers and affiliates and how that relationship can improve both products and content.
Read the interview on Evoplay →
2026 — iGaming Expert
“iGaming innovation has hit an undeniable roadblock”
In February 2026, I spoke with Joe Streeter for iGaming Expert following ICE.
We discussed innovation and the increasing similarity between many iGaming products.
We also talked about the evolution of Casino2k and its potential international expansion.
Read the interview on iGaming Expert →
2026 — Video interview
In 2026, I also took part in a new video interview about Casino2k, the Italian market and the evolution of the project.
Watch the interview on YouTube →
A path over time
The distance between the 2010 interview and the more recent ones shows how my role has expanded: technology, organisation and relationships with partners and operators have gradually been added to SEO and product work.